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Two years ago, a Western Extrusions employee's spouse suffered a fatal heart attack in the Carrollton-based manufacturing company's parking lot. As the leading cause of death in the U.S., Sudden Cardiac Arrest is something that has likely touched just about everybody in one way or another. This is one of the reasons Western Extrusion's Vice President Bennett McEvoy said the company decided to donate approximately $17,000 to fund the local launch of PulsePoint — a potentially lifesaving cell phone app — through the North Texas Emergency Communication Center (NTECC).
The PulsePoint app aims to increase survival rates of cardiac events through civic engagement. CPR-trained citizens can download the app to receive notifications if someone nearby has a cardiac emergency, so they can provide CPR before emergency services arrive.
"Cardiac events are a pervasive risk, and this program has a lot to offer towards mitigating tragic outcomes," McEvoy said. "That's the reason [we wanted to get involved] — it's something we can all relate to."
In addition, Western Extrusions wanted to provide a service beneficial to the community in honor of its 40thanniversary. The company attributes a lot of its success to a deep connection with the community, and the app is fitting in that it helps bring citizens together in a unique way. While learning CPR can be seen as one of those "in case of emergency" preparations that many people may never use, the PulsePoint app activates that untapped resource and empowers citizens to provide lifesaving assistance until emergency services arrive.
Coordinated through local fire and EMS departments, the app is expected to launch in October in the quad cities of Coppell, Addison, Carrollton and Farmers Branch. On top of CPR related alerts, PulsePoint also provides the exact locations of Automated External Defibrillators (AEDs) throughout the community and well as other emergency notifications such as traffic accidents, wildfires and flooding.
"Every second counts in a cardiac event, and administering CPR as soon as possible can help save lives," said Coppell Fire Chief Kevin Richardson. "This app will allow our residents to be more aware and engaged and help strengthen our partnership with the community."
For more information about PulsePoint, visit pulsepoint.org.